— SOCIAL MEDIA FOR BUILDERS & TRADES, TASMANIA
STAYON THE TOOLS.STAY SEEN.
Social media for Tasmanian builders and trades, handled so you can stay on the tools.
THE SHORT VERSION
You're busy running jobs. Your Instagram and Facebook haven't had a post in months, and when a potential client checks you out, they find nothing. On Site Strategy fixes that: I shoot the work, write the posts and keep your pages active.
WHAT SOCIAL MEDIA FOR TRADIES ACTUALLY NEEDS
Not dancing or trends. A steady run of real work: a job going up, a tidy finish, your crew, a before and after. Consistent, clear, and tied to the work you want more of.
Clients check you out before they ring. A page that's active and shows good work gets the call over one that looks abandoned.
WHO IT'S FOR
Sole traders and small teams like sparkies, plumbers, painters and chippies (Show Up). Mid-size builders and larger trade businesses ready for a presence that works as hard as the crew does (Stand Out). Established building companies where the work is already there (Lead the Market).
WHAT YOU GET
- Strategy first: what to post, who it's for, and what you want it to achieve.
- Regular shoots on your sites, so there's always fresh material.
- Posts written and scheduled, with captions and hashtags.
- Older photos and videos reworked so nothing gets wasted.
- Monthly or quarterly strategy catch-ups, depending on the plan.
Monthly plans: Show Up $2,000-$2,500/mo. Stand Out $3,500-$4,500/mo. Lead the Market from $5,500/mo. Compare all five offers.
HOW IT WORKS
1. Discovery call. Thirty minutes about your business and who you want to win.
2. Strategy. A simple plan for what gets posted and why.
3. Monthly shoot. I come to your site and shoot while you work.
4. Posts go out. Written, scheduled and published for you.
5. Review. We look at what's working and adjust.
WHY NOT DO IT YOURSELF?
You could. Most builders start that way and it fades once the jobs get busy. The phone stays in the ute, and the page goes quiet again.
A monthly plan means it keeps happening whether you're flat out or not.
REAL WORK, NOT STOCK
Everything posted is your work, on your sites, with your crew. See what we've shot.
QUESTIONS BUILDERS ASK
Can I start smaller?
Yes. The Showcase (from $1,800) is a single half-day shoot with no ongoing commitment.
WHAT STEADY POSTING DID FOR EDGE ABOVE
Since 24 March 2026, with a monthly shoot and four posts a month managed for them, their Instagram reach went from 1,499 to 20,668 people (about 13.8 times), views from 2,130 to 41,474, and new follows from 4 to 46. Facebook reach was up 70 per cent in 13 weeks against a 51.6-week "before". Posting close to every week was the single biggest driver, and behind-the-scenes process posts beat polished promotional ones.
These are straight totals over a window much shorter than the 12 months before, so the real lift is bigger. Source: Edge Above's Meta native insights exports.
The full story is on the Burnie page.
LET'S GET
TO WORK.
No pitch decks and no obligation. A 30-minute call about your business.